Business
NIN – The Times are Changing
May 06, 2008

Yesreday they‘ve releases The Slip—a new 10-track album—for free on http://theslip.nin.com/. The record is available in virtually every flavor of DRM-free digital format, all you need to do is give them your email address. The album will eventually be available in traditional formats as well. This move mirrors those of both Radiohead and Prince.
Read More...
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Adobe Media Player Article Gets Longer Legs
April 28, 2008

A few folks have commented on the length of the article... here’s the Spark Notes version:
- Flash Video is getting really popular
- The Adobe Media Player will be easier for corporations, schools, and government to use due to Adobe's greater acceptance over Apple (and especially iTunes).
- The media player supports several models that are attractive to content creators
- The media player supports very rich statistics on media consumption
- The application is going to move onto all sorts of devices and platforms in the near future.
- If you are a podcaster... I predict the Adobe Media Player will have as great of an impact as iTunes did on podcast consumption.
The article is long... but worth the read... I promise.
Adobe Demos Future Technology at NAB
April 24, 2008
Following up on my "Really Cool Adobe Announcements" post...
Adobe has actually posted their "secret" presentation from NAB. Hart Shafer talks about four cool things Adobe has up their sleeve.
You SO need to watch this... trust me. BTW (for those of you waiting... they did show OnLocation for Mac in this demo).
Adobe has actually posted their "secret" presentation from NAB. Hart Shafer talks about four cool things Adobe has up their sleeve.
You SO need to watch this... trust me. BTW (for those of you waiting... they did show OnLocation for Mac in this demo).
School of Podcasting Interview about Video Podcasting
April 23, 2008

You can get the interview for free right here (http://www.schoolofpodcasting.libsyn.com/index.php?post_id=330803) and you should also check out their other shows which offer great perspective.
Does the World Need Another Media Player?
April 23, 2008
Adobe released the Adobe Media Player software on April 9, which allows a customizable, cross-platform media player experience. Built using the Adobe AIR runtime, the media player harnessed the power of Flash to create a rich media experience. To complete the experience, Adobe adds support for both RSS feeds and H.264 video, two of the open standards used by the podcasting movement.
What does this all mean? I had a chance to sit down with Deeje Cooley, who serves as an evangelist for Adobe’s Dynamic Media Organization (and formerly as the product manager for the Adobe Media Player). Cooley was tasked with bringing the product to market and he shared insight into Adobe’s motivation for the product and goals for its role in the market. Unlike competing products, the Adobe Media Player has chosen to focus on being a video-only player.
“The growth of video online, the dramatic growth of flash as the video delivery mechanism of choice… there was a ripe opportunity to take advantage of all these events around the industry,” said Cooley. “We started to build an RSS aggregator and quickly recognized that video was going to be a significant media online and so it became a video RSS aggregator. And so that’s really the birth of the Adobe Media Player.”
MUCH MORE AFTER THE JUMP
Read More...

What does this all mean? I had a chance to sit down with Deeje Cooley, who serves as an evangelist for Adobe’s Dynamic Media Organization (and formerly as the product manager for the Adobe Media Player). Cooley was tasked with bringing the product to market and he shared insight into Adobe’s motivation for the product and goals for its role in the market. Unlike competing products, the Adobe Media Player has chosen to focus on being a video-only player.
“The growth of video online, the dramatic growth of flash as the video delivery mechanism of choice… there was a ripe opportunity to take advantage of all these events around the industry,” said Cooley. “We started to build an RSS aggregator and quickly recognized that video was going to be a significant media online and so it became a video RSS aggregator. And so that’s really the birth of the Adobe Media Player.”
MUCH MORE AFTER THE JUMP
Read More...
Really Cool Adobe Announcements
April 22, 2008

In the meantime. Check out this article for details.
http://www.peachpit.com/blogs/blog.aspx?b=a75e92b0-f44f-4dfb-9eb4-96920bcaddc1
Time to Comment on Advertising and Measurement Standards
April 22, 2008

Get the Adobe Media Player Now!
April 20, 2008
This is an excerpt from an article to be released in full later this week:
Adobe released the Adobe Media Player software on April 9, which allows a customizable, cross-platform media player experience. Built using as an Adobe Air application, the media player harnessed the power of Flash to create a rich media experience. To complete the experience, Adobe adds support for both RSS feeds and H.264 video, two of the open standards used by the podcasting movement.
What does this all mean? I had a chance to sit down with Deeje Cooley, who serves as the evangelist for Adobe’s Dynamic Media Organization (and formerly as the product manager for the Adobe Media Player). Cooley was tasked with bringing the product to market and he shared insight into Adobe’s motivation for the product and goals for its role in the market. Unlike competing products, the Adobe Media Player has chosen to focus on being a video-only player.
“The growth of video online, the dramatic growth of flash as the video delivery mechanism of choice… there was a ripe opportunity to take advantage of all these events around the industry,” said Cooley. “We started to build an RSS aggregator and quickly recognized that video was going to be a significant media online and so it became a video RSS aggregator. And so that’s really the birth of the Adobe Media Player.”

The Adobe Media Player is immediately available as a free download for Windows and Macintosh platforms from http://www.adobe.com/go/mp.

What does this all mean? I had a chance to sit down with Deeje Cooley, who serves as the evangelist for Adobe’s Dynamic Media Organization (and formerly as the product manager for the Adobe Media Player). Cooley was tasked with bringing the product to market and he shared insight into Adobe’s motivation for the product and goals for its role in the market. Unlike competing products, the Adobe Media Player has chosen to focus on being a video-only player.

The Adobe Media Player is immediately available as a free download for Windows and Macintosh platforms from http://www.adobe.com/go/mp.
Interesting Story About Microsoft and Yahoo
April 19, 2008
21 Years of Apple Evolution
March 15, 2008

It really is pretty interesting to see the "big" picture. Be sure to click on the graphic so you can zoom in and view.
Open Television Network Launches
March 01, 2008

“klickTab is a unique service that lets you create single item, or channel feeds (aka podcasts) where there is a charge per item downloaded.
As a content owner, you create an account for yourself at http://www.opentvnetwork.com/contentowners. You can check out the process through the screencasts on that page, along with some resources on encoding, hosting and protecting content.
Once you have created an content owner merchant account, you then create the feeds (podcasts) and add items to those feeds. We provide you with an embed code that has the klickTab graphic and all necessary code behind it so that a viewer customer can click on the link, enter their email address and password and download the link to iTunes or Miro. In iTunes or Miro they can browse the previews (trailers) you provide, buy content items, manage them, view and/or synchronize to an iPod or stream to an Apple TV.”
You can find more details on their site and in this article.
New Podcasting Book About to Ship
February 22, 2008
My podcasting book is now off the presses and on its way to stores.
Here's Chapter 1
The initial reviews are in:
"This guide is full of solid information from people who know online video and are in the trenches doing it. It's a must read for anyone who wants to produce professional video podcasts." – Jason Van Orden, podcasting consultant and author of Promoting Your Podcast
"Required reading.Starting with a clear analysis of the nature and business of podcasting it covers the essentials of production and finishes with the all-important topics of delivery, RSS feeds, publishing, and hosting." – Tom Wolsky, vp editorial, National Podcasting System, www.nationalpod.com
"WOW, the accumulated knowledge from 1000s of hours of planning, production, post and delivery essentials delivered in a simple, concise fashiona professional resource manual that needs to be a part of every video production library" –. Gary Adcock, digital artist and technology trainer
"Not just a book about Podcasting, but a full primer on professional audio and video production and digital publishing that is lavishly illustrated and full of practical tips." – Philip Hodgetts, president and ceo, Open Television Network openTVnetwork.com
You can order the book here.
Here's Chapter 1
The initial reviews are in:

"Required reading.Starting with a clear analysis of the nature and business of podcasting it covers the essentials of production and finishes with the all-important topics of delivery, RSS feeds, publishing, and hosting." – Tom Wolsky, vp editorial, National Podcasting System, www.nationalpod.com
"WOW, the accumulated knowledge from 1000s of hours of planning, production, post and delivery essentials delivered in a simple, concise fashiona professional resource manual that needs to be a part of every video production library" –. Gary Adcock, digital artist and technology trainer
"Not just a book about Podcasting, but a full primer on professional audio and video production and digital publishing that is lavishly illustrated and full of practical tips." – Philip Hodgetts, president and ceo, Open Television Network openTVnetwork.com
You can order the book here.
New Podcast Advertising and Traffic Standards to Be Announced
February 18, 2008

Click here to read the full article.
Washington Business Journal Article on Podcasting
February 17, 2008
If you think podcasting is just for kids, you might be missing the next big thing
”Richard Harrington looks out on the small crowd of businesspeople sitting on red plastic chairs in RHED Pixel's Falls Church studios. Dressed in black, topped by a subtle black-and-white pinstriped velvet blazer and hoop earrings, he is the epitome of geek chic.
The audience has come to hear Harrington talk podcasting. These folks already are convinced there is something to podcasting, but they are trying to determine if it can help their businesses.”
Read the full article for free at their website.
”The audience has come to hear Harrington talk podcasting. These folks already are convinced there is something to podcasting, but they are trying to determine if it can help their businesses.”
Read the full article for free at their website.
New Report on Podcasting
February 06, 2008
We're always only the lookout for news on podcasting, here's a new report from eMarketer.com.
Heard the Latest About Podcasting?
http://www.emarketer.com/Article.aspx?1005869
Here's the highlights.

Heard the Latest About Podcasting?
http://www.emarketer.com/Article.aspx?1005869
Here's the highlights.

An International Survey on Podcasting
January 05, 2008

- Podfading seems to be a minor problem at the moment
- The European podosphere is commercially less ambitious
- Podcasting is not only attracting "techies"
- Podcasting is about identity and relationship management
- Most are interested in sharing information and expressing of opinions
New Resource Site Launches – Final Cut Help
January 03, 2008
I've launched a new resource site called Final Cut Help to offer you more news on Final Cut Studio as well as centralize all of my Final Cut resources and training products. Here are a few things you may like.
As always... comments and requests are very welcome.

- Tip of the Week – Thanks to Focal Press
- Podcasts – Back Episodes and New Subscriptions
- Forums – In partnership with Creative Cow
- Conferences – New Events and Notes from previous classes
- Blog – For all the latest news
As always... comments and requests are very welcome.
Prediction: 40% of Video Online by 2012
December 18, 2007

The Silicon Valley Insider has an interesting post about video distribution online. Many in Hollywood predict that within four years 40% of all video consumption would occur outside of the television set. That's according to a poll of nearly 300 media execs by Jack Myers and video tracking firm Teletrax. The short article has some interesting insight into how the "big guys" see things.
Read the full article here.
Interviewer Tips
November 30, 2007

- “Edit in the Camera.” Encourage short answers and come back to topics again. Better to focus on good, tight answers than trying to cobble together six takes to make your point.
- Avoid enumeration or the phrase “Like I said before.” It is highly likely that you will use only part of the answer (such as step three, without steps one and two).
- Ask leading, open-ended questions… being sure to ask a single question only.
- Don’t be afraid to stop and start over. Do not let an answer ramble on. Smiles and nods encourage subjects that they are ‘on-target’ and can stop trying to talk themselves out of a corner.

